{"product_id":"dennis-bernard-mci-shampoos","title":"Dennis Bernard MCI Shampoos","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eUse on hair that is pre-lightened from palest blonde to white. To achieve a jewel-tone color: Use on medium blonde to all brown colored and virgin hair with highlights. Additional my color in washes will be needed on darker hair to see results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSulfate, Sodium Chloride, Peroxide, \u0026amp; Paraben Free\u003c\/strong\u003e - Making the shampoo a much healthier and gentler option for your hair as it reduces the amount of breakage and split ends\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLeaves Hair Brighter\u003c\/strong\u003e - Our CIS ingredients will add bold vibrancy back into your hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColor Hold\u003c\/strong\u003e - CIS will prevent color fading and revive your existing shade by depositing color pigments with each wash.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConditioner Built In\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e- With conditioning agents in our formula it will add moisture back into the hair to help smooth strands for a shiny \u0026amp; softer finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCOLOR VIBRANCY RESULTS WILL DEPEND ON LIGHTNESS OF HAIR AND NUMBER OF WASHES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eApplication\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor a Pastel Color\u003c\/strong\u003e: Apply to wet hair. Lather 2-3 minutes. Rinse.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor EXTREME Color:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eShampoo additional times to create the depth of color you want.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor An Even More Intense Color\u003c\/strong\u003e, Use my color in Hair Drops direct dye booster.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOur POWERTOOL’s TCS, The Color Stain Remover is recommended to remove any unwanted stains from skin or clothing.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Dennis Bernard","offers":[{"title":"Vibrant Blue","offer_id":56170028957988,"sku":"znn1787931755876","price":8.65,"currency_code":"USD","in_stock":true},{"title":"Metallic Silver","offer_id":56170028990756,"sku":"ysg1787931755877","price":10.88,"currency_code":"USD","in_stock":true},{"title":"Metallic Steel","offer_id":56170029023524,"sku":"uzn1787931755878","price":10.04,"currency_code":"USD","in_stock":true},{"title":"Metallic Copper","offer_id":56170029056292,"sku":"ecy1787931755879","price":11.02,"currency_code":"USD","in_stock":true},{"title":"Metallic Rose Gold","offer_id":56170029089060,"sku":"mmy1787931755880","price":10.74,"currency_code":"USD","in_stock":true},{"title":"Vibrant Red","offer_id":56170029121828,"sku":"ysc1787931755881","price":8.37,"currency_code":"USD","in_stock":true},{"title":"Vibrant Pink","offer_id":56170029154596,"sku":"zpk1787931755882","price":9.07,"currency_code":"USD","in_stock":true},{"title":"Vibrant Purple","offer_id":56170029187364,"sku":"afd1787931755883","price":10.6,"currency_code":"USD","in_stock":true},{"title":"Metallic Silver 33.8oz","offer_id":56170029220132,"sku":"oqp1787931755884","price":20.71,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/1869\/8532\/files\/dennis-bernard-mci-shampoos_1.jpg?v=1787931761","url":"https:\/\/www.mervelixo.com\/products\/dennis-bernard-mci-shampoos","provider":"My Store","version":"1.0","type":"link"}